CLIENT
Polish distributor from beauty industry that collaborates with Norden Cosmetics company based in Latvia - producer of natural cosmetics for SPAs.
CHALLENGE
The biggest challenge was defining a vision of the brand. Norden Cosmetics does not have its corporate identification except for the logo. The packages that product are sold in are not visually attractive. At the client's request the brand should be sensuous.
Due to corona virus crisis and SPAs being closed, my client decided to start selling products for single clients. My task was to design eco-friendly looking packages and make photoshoot.
BUSINESS GOAL
The purpose of building the website, doing product photoshoot and advertising was increasing sales growth on the polish market and boosting the brand in social media.
SOLUTION
For the photoshoot, in order to show the products I used tiny, glass bowls. I combined scents with suitable fruits and flowers to create eye-catching compositions.
The website and advertising were designed in a clear way to emphasize the cosmetics.
Website
Advertising
